U.S. fintech Self Financial secured $40 million through its Series D investment round, which was conducted by Meritech Capital with partaking from Altos Ventures, Conductive Ventures, and Silverton Partners. According to Self, the investment round brings its total funds to $77 million and comes on the patch up of its $20 million Series C investment in February.
Founded in 2015, Self defines itself as a venture-backed fintech startup with a aim to help people develop credit, particularly those who are new to credit or who might not have admittance to traditional financial products.
“Self provides tools for its customers geared toward building positive behaviors (such as on-time payment history and responsibly using credit) and long-term success, working in partnership with its issuing banks. With the Self Credit Builder Account consumers simultaneously tackle both credit and savings without requiring a hard credit inquiry or credit history. The Self Visa® Credit Card is a unique secured credit card that doesn’t require a credit check and provides existing Self customers the ability to build their security deposit in installments rather than a large upfront deposit.”